Have you recently started a business or have been in business for a few years? If you answered yes to either of those questions, you may be trying to find other ways to sell your products. One of your best options is to list your business on Amazon. It is not difficult to list a business on Amazon. Once you accomplish this, your product will reach millions of potential customers, if you set everything up properly. With the help of Centify on your team, you can’t go wrong with a product launch on Amazon!
Today, we are sharing how to list a business on Amazon. We will focus on the basics to give you an idea of what this process entails.
How to List a Business on Amazon
Create an Account on Amazon
The first thing you must do is create an account on Amazon. You must send in proper identification when creating your Amazon account. This identification includes proof of ID, address, and a credit card bank statement.
It is important to note that there are a couple of different seller accounts on Amazon:
- An Individual Seller Account
- A Professional Seller Account.
The Individual Seller Account is basic and cost-effective. It is the way most businesses begin when selling on Amazon.
With this account, all your products will be shipped by you instead of Amazon. While this is an excellent way to keep as much money in your business’s bank account, you don’t see the perks that Professional Seller Account owners have.
However, you can always move to a Professional Seller Account at any time.
Get Your Account Verified
Before you can begin selling your products on Amazon, you must get your account verified by the Amazon Brand Registry. The registry will determine if you have a legitimate business. Once your business has been approved, you will be allowed to use your company name on the account. Your company name will also be allowed as the manufacturing name.
Edit Images of Products
You may think you can simply add your existing images to Amazon’s database. However, Amazon has specific guidelines you must follow for every image you upload. The guidelines are easy to follow. It will simply take a little time to do this for each image you want to use. We here at Centify, have a team of graphic designers that easily support you in setting these images up properly.
Label All Product Images
Once you have all your product images edited per Amazon’s guidelines, you must label them with an Amazon Standard Identification Number (ASIN).
Determine Appropriate Keywords
Before you write any product titles or descriptions, you must determine the appropriate keywords to use within them. SEO research can be tricky and time-consuming. It is worth it though when lots of people are finding your products once they are live on Amazon.
Create Product Descriptions
As soon as you have your keywords ready, you can create your product descriptions. You will want to use your keywords within the title and description. This is also the time to find the correct product category for each of your products.
It will be time to go live once you have followed all of these steps and have everything entered into your Amazon seller account. We understand that this may seem like a lot of work, especially if you haven’t done something like this before.
These are the steps needed to get your products and business listed on Amazon. Be patient in the process as it can be a long process. When you find that you are struggling you can reach out to us on Centify to support you with listing your business on Amazon.
